BY Meagan Wenceslao ON Jul 10, 2019
It's no secret that buyers are doing most of the home search process themselves. They're using apps, websites and property portals like Earthauz to find potential properties and even set up alerts for new listings that fit their needs.
But when they find that potential dream home in Laguna, their power ends there. They need to find an agent to open the door and show them the home - as well as craft and submit their offer.
When trying to sell a house, close a deal, or attract new leads, every action counts. One slip-up can easily scare away potential customers (and your commissions!).
1. Sharing unprofessional property photos
Property photos can help buyers fall in love with their dream home. However, if those photos are horrible, viewers may quickly reach the conclusion that a property is actually a house of horror.
Before you whip out the camera, make sure your condo in Mandaluyong is clean and tidy. Clutter, boxes, or dirty dishes that appear in the photo can ruin the atmosphere.
2. Not highlighting the property's community
When you market your house and lot in Quezon City, you're not just promoting the property, you're also selling the area where it is located.
Home buyers aren't just browsing for a new place to live. They're also trying to learn more about the area to determine if it is where they'd like to settle down. if you're only helping them explore homes, and not highlighting what makes your area unique and special, then you're only doing half your job. After all, what makes a home stand out isn't just the structure, but also the community surrounding it.
3. Forgetting to introduce your self
The first thing you have to do when joining property portals and social networks is create your profile. Why do so many people skimp out on this part?!
It is important to take the time to provide concise and up to date information. If there is an opportunity for you to provide information about yourself, your services, and what sets you apart from your competition, then take it! Here's an example of a complete profile you can follow.
4. No organized Profile
One of the tenets of top performing agents is effective time management and organization skills. They plan every aspect of their day to ensure they are focused on high payoff activities to reach their goals. There are going to be plenty of distractions throughout the day such as hassle of opening one PDF file to another or sending disordered photos in Messenger. If you're not careful about managing your files, you will not be as productive as you could be which will have a negative effect on your potential income too. In real estate, time is money and it is important to make every minute count by having an all-in-one digital sales kit where all your properties are listed.
5. Not networking
Many new agents are so busy learning the ropes that they delay building their network. However, the most successful agents have a strong network of resources. And the sooner you get started, the sooner you will start receiving leads and referrals. That's why it is important to start building relationships with other real estate professionals right away.
Real estate is highly competitive, so dominating a particular niche is a great way to stand out among the competition. Many newbie agents don't realize a successful real estate career requires short and mid-term investment too in order to achieve long-term success.
It's natural to want to climb the career ladder as fast as possible. But let's be realistic, this hardly ever happens, regardless of the industry you're in. Some of the best agents started with their careers in reception and learned the ropes, eventually progressing all the way to the top with a more thorough understanding of the industry and the market.
Learn how to address the common mistakes listed above. When you register on Earthauz, you're given an opportunity to step up from a sea of realtors. Get your all-in marketing profile, network with more brokers, and store unlimited property listings online. Enjoy these perks for free when you register!
Marketing Associate of Earthauz