How Real Estate Brokers Pursued Their Businesses Amid Covid-19 ECQ

The COVID-19 pandemic brought the real estate industry to a near-halt, and what at first seemed like a temporary stoppage is starting to look like the new normal for at least the next year.

THE POWER OF DIGITAL

 Digital Portfolio Trend

A strong online presence is an integral part of Real Estate Professional’s marketing tactic. The website is perceived as an effective tool to capture leads that can potentially become new clients. During the COVID-19 pandemic, a digital portfolio serves as the first impression a client has towards a broker, and we want you to be deemed professional.

Earthauz’s digital portfolio feature is equipped with every Real Estate Professional’s need:

• ·      Broker Introduction / Bio
• ·      Property Listings
• ·      Lead Capture Forms
• ·      Contact
• ·      Ratings

Virtual Open Houses

The idea of renting out a home without the client ever seeing it may seem strange, but it is happening. Over the quarantine period (March-May), an Earthauz broker successfully leased out his unit from a client who only saw his listing on the website. No personal showing, just a peek at the Earthauz listing and a couple of Zoom meetings did the trick.

 A tip from us, just remember that a virtual open house should be held to the same standards as a real life one. Make sure the home is impeccably staged, and film during hours when the property is getting the most natural light.

 Closing a deal

There's no doubt purchasing or selling a home amid the pandemic will be more difficult, but it's not impossible. Although government instructions only allow For Rent Properties in Manila for now, transactions are still happening thanks to large part of assistance from technology.

 Earthauz greatly supported Real Estate Professionals during the pandemic. With its in-house Real Estate Lawyer, all transactions still progressed and deals were successfully closed.